Thursday, October 3, 2013

Why Promotional Products Work

In the interest of full disclosure, Hasseman Marketing is a promotional products distributor.  We provide promotional solutions. 

The promotional products industry has been around for a LONG time.  The first promotional product was actually printed in Coshocton Ohio (where we are located) and the industry has matured quite a bit since then.  As of now, promotional products is a huge player in the advertising industry.  Despite the fact that there are newer "shinier" ways to advertise, promotional products continues to be one of the most cost effective ways to affect behavior.

But don't take it from us.  Here is a presentation from PPAI CEO Paul Bellantone where he lays out the facts.  

The fact is if you are thinking of affecting the behavior of your customers, prospects, or employees (or anyone!) promotional products are an incredibly effective way to do it! 

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