For the last half a year or more, Hasseman Marketing has been very focused on putting out interesting content that not only engages and entertains...but informs. Why? Because that is how business is going to be done moving forward. There is SO much information and clutter in the market place, it is extremely difficult to break through. So...
We all need to be in the business of storytelling.
Here is Gary Vaynerchuk echoing my feelings on the subject in a video rant.
So the question is, what are you doing to tell your story in the market place? It's a question you need to consider sooner rather than later.
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