Tuesday, October 8, 2013

Focusing on the Customer's Needs

Jeff Haden consistently puts out thought provoking and well-written articles for business.  In this article he points out a problem that many business owners and employees have a challenge to fix.  It's what I call, the art of saying no.

No customer wants to hear "no."  They also don't want to hear a long explanation of why you can't or didn't do what they wanted.  They want solutions...even if it isn't the one they thought they needed.

Here Jeff explains from a situation that happened to him how to do this easily and effectively.

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